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May 21, 2006



Was the subject "virality in a digital age"? The importance of knockoffs.


Thankfully most of my side interests have a strong intersection with geeks, so there's a lot of interaction and the like (think space elevators, x-prizes, or biodiesel). But then I wander into other corners, like welding, and there's next to nothing. Sure I'd love to hang out at airgas every afternoon, but I am supposed to be getting some work done (isn't that why we love blogs, and the internet in general? all the distractions of the world for the convenience of our work cubicle...). Oh well, better go, the boss is coming.

Creative Nomad

Howzit Everyone?

I was pleasantly surprised to find this on an RSS feed for business & advertising. I left my very successful freelance art direction/design business for a world I didn't know but was curious about since childhood: Africa. It was the most amazing & inspiring experience of my life. I hitch hiked across Africa (where I lived outdoors in small African villages making tons of friends along the way) and then learned to sail boats and became one of the most requested crew for yacht deliveries around Africa & up to europe. Here is a bit about my adventures:

I am a Canadian adventuress. I've finally made it to where the grass really is greener, the mountains arch their backs into a clean, golden sky, the lions purr with a purpose, and impetuous rivers rush to the most beautiful oceans. I've been stalked by a lemur, slept on a beach under a starry sky and awoken to a village, three snakes and the ocean greeting me in the morning. I've also wrestled a Zebu, had dinner with a family of Dassies, had a standoff with a village chief and traversed half a country in a pirogue (a long, narrow canoe). As if this wasn't enough, I've also had to chase a spitting cobra from my computer, peel leeches off myself after hiking through a pristine rain forest, driven through rivers and even scared crocodiles out of the hot spring so I could go for a swim! I’'ve also assisted with cesarian sections, been the clean up crew at an accident site & transported dead bodies from one Mozambican town to another. I’ve hiked in the Drakensburg, slept in caves, tracked 100 wild elephants on foot, sailed through a hurricane, rode horseback through God help me pass, swam with dolphins, and drove a steam train. What’s next? Needless to say, I have some really good stories to tell. When your life flashes before your eyes.. what will you see?

So now I'm back and finding it difficult to fit back in. One can go from Advertising to Africa but coming back to Advertising is difficult. There is a project I would like to do that involves both but I'm not sure where to start. Does anyone have any advice? I'm finding a lot of people in the industry don't have any idea what an experience like that can do for your creativity. Thanks in advance if you do.

Tim Sunderland

The other challenge is that maintaining a blog, and still being an Adventure Diva (or an adventure dude), and also somehow managing to make enough to pay for the basics, takes time and energy. I myself am working on developing a 48 hour day in which I can get it all done!

Tim Sunderland

The other challenge is that maintaining a blog, and still being an Adventure Diva (or an adventure dude), and also somehow managing to make enough to pay for the basics, takes time and energy. I myself am working on developing a 48 hour day in which I can get it all done!


Thanks for the comments here, everyone. I'm the web manager of Adventure Divas, so I figured I would pop in on the discussion. As noted, we are currently hard at work revamping the Adventure Divas site and harnessing the magical power of the interweb to connect our 'global affinity group,' as Jennifer termed it in her recent email to us.

One point that may be worth noting here, is that despite the lack of evidence of a dialog with readers of our site, there is actually a possibility for the reader to talk back at us. Jennifer commented on the impersonal nature of the contact form in her email to us, but, lo and behold, it did begin a dialog via email. So while we haven't succeeded yet at providing a public forum for that dialog, we aren't just *talk at* people via our site. As often as possible, we try to respond in a personal way. For us, however, this is labor intensive, and for the readers--who usually are seeking an avenue for more meaningful interaction--I'm sure even a personal email is somewhat of a letdown if it doesn't lead to a continued conversation.

Funny to hear ourselves being used as an example of 'parental corporate culture,' as Divas is far from it. In our ethos if not on our site, anyway.

Thanks for all the enlightening and encouraging comments. At least we might get a few of you to read the blog when it launches!

Michael Wagner

Jennifer I think you are right. The mind set has been reinforced for decades. It will take time for change to happen. But I wonder if the large corporate cultures will change in time to succeed in a networked mareketplace.

"Talking at" is such an fundamental perspective of the parental corporate cultures. Will they ever treat "us" like adults?

Fun conversation!

Doug Erickson

LOVE your blog, and today's post is another reason why I find myself sharing it with clients all over the world.

Thanks for the insight and inspiration.


jennifer rice

I got a reply back from Rena, AD's webmaster. Yes, they've got plans for a blog, podcasting, forums, etc. Very exciting. (And yes, Richard, I do hope to be involved with AD in some form or fashion!)

Michael, I probably should have used the term "top-down" or "one-way" web sites, versus static. Most large corporations speak *at* readers. They don't dialogue *with*. Me, versus we. It's more of a culture/mentality issue that will probably be around for perhaps another decade.

Richard Rowan

I enjoy you blog. Keep it up.
Maybe your next adventure is helping Holly to use the interactive internet "to connect with women around the world who were living their passions." Just a thought.

Michael Wagner

"I am anxious for the day when static web sites are ancient history."

Your posting made me ask, when was the last time I visited a static site? I couldn't come up with an answer off the bat.

"anxious for the day" reminded me of how I feel listening to someone give a speech that isn't really connecting with an audience. I feel bad for them. And maybe because I give presentations myself, I start to feel anxious for them. Hoping they will somehow break through to the audience and connect.

The monologues of static sites are tragedies when there are so many possibilities as you suggest for someone like Adventure Divas.

Passion is in the conversation. In the blog conversations that allow us to connect. In any conversation where the mask of a static face is replaced by a human longing to connect.

Thanks for enlarging the conversation today with your posting.

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